{"id":824,"date":"2024-04-22T13:36:21","date_gmt":"2024-04-22T11:36:21","guid":{"rendered":"https:\/\/preview.kombinat-berlin.de\/?page_id=824"},"modified":"2025-03-11T11:45:56","modified_gmt":"2025-03-11T10:45:56","slug":"hach-magento-b2b-web-app-article-designer","status":"publish","type":"page","link":"https:\/\/kombinat-berlin.de\/en\/case-studies\/hach-magento-b2b-web-app-artikeldesigner\/","title":{"rendered":"HACH - Article designer"},"content":{"rendered":"

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Web App User Testing B2B E-Commerce<\/p>\n<\/div>

HACH - Article designer<\/h1><\/div><\/div>

Thanks to the product configurator, customers can precisely place their own graphics and text on advertising materials and calculate binding printing costs. A preview of the customer's own logo is displayed on the overview page of all products beforehand. <\/p>\n<\/div><\/div>View details<\/a> <\/section>\n<\/div>\n\n

\"Hach<\/div><\/div><\/section>\n\n
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The challenge<\/h2>

Customers need predictable costs and a visual idea of the result. Up to now, customers have sent a graphic and support staff have clarified the order in a dialogue and in sketches sent to them.<\/p>\n

It should now be possible to place your own graphics such as logos and text directly in the online shop. The binding price is to be generated dynamically depending on the type of print, number of print areas and colours as well as the quantity. The design draft is to be sent to HACH's pre-press staff, who can then continue working with it straight away. <\/p>\nhach.de\/<\/a><\/div> <\/div>\n <\/div>\n<\/section>\n\n

\"Hach<\/div><\/div><\/section>\n\n
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The solution<\/h2>

A quick \u201clogo preview\u201d was developed so that customers can see their own graphics and text on the products: Customers upload their logo via drag and drop and the logo already appears on all printable products in the product overview. This makes it easy to see which products the logo will look best on.<\/p>\n

An \u201carticle designer\u201d was developed for the exact design of a specific article. A separate WebApp that is integrated into Magento. Graphics can be uploaded and designed with text on the various products. The graphics can be saved in a library. The print price, depending on the print type, colours and quantity, is calculated precisely and bindingly so that the item can be ordered immediately. No competitor could offer this and HACH was unique with this service for a long time!<\/p>\n<\/div> <\/div>\n <\/div>\n<\/section>\n\n

You are currently seeing a placeholder content of Standard<\/strong>. To access the actual content, click on the button below. Please note that data will be passed on to third-party providers.<\/p>

Unlock content<\/a> Accept required service and unblock content<\/a> <\/div> Further information<\/a> <\/div><\/div><\/div><\/div><\/div><\/section>\n\n
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This is what the customer says about our cooperation: <\/h2><\/div><\/div>

„Die Zusammenarbeit mit Kombinat war von h\u00f6chster Professionalit\u00e4t gepr\u00e4gt. Von der ersten Beratung bis zur Umsetzung \u00fcberzeugte das Team durch Fachkompetenz, Engagement und eine l\u00f6sungsorientierte Herangehensweise. Besonders beeindruckend war die F\u00e4higkeit, unsere individuellen Anforderungen pr\u00e4zise zu erfassen und in eine ma\u00dfgeschneiderte L\u00f6sung zu \u00fcberf\u00fchren. Dank der strukturierten und effizienten Arbeitsweise wurden alle Projektziele termingerecht erreicht. Wir sch\u00e4tzen die partnerschaftliche Zusammenarbeit und k\u00f6nnen Kombinat uneingeschr\u00e4nkt weiterempfehlen.“<\/p>\n

Florian Neidig Managing Director at Hach GmbH & Co. KG<\/p><\/div><\/div><\/div><\/div><\/div><\/section>\n\n

\"Hach<\/div><\/div><\/section>\n\n
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The benefit<\/h2>

Customers can create their own personalised design in a variety of ways. They can therefore also present various suggestions internally and contribute more easily to the decision. This brings the shop closer to the user and makes it more of a tool for the customer than a pure marketing interface. With these features, HACH was unique among the competition for a long time. A real USP!<\/p>\n<\/div> <\/div>\n <\/div>\n<\/section>\n\n

\"Hach<\/div><\/div><\/section>\n\n
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The result<\/h2>

HACH has established a strong unique position for itself over many years with the \u201cArticle Designer\u201d configurator. Customers can now order the product exactly as they want it.<\/p>\n<\/div> <\/div>\n <\/div>\n<\/section>\n\n

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Do you have a similar project?<\/h2>

We would be happy to tell you more about the project and answer your questions. Get in touch with us!<\/p>\nDiscuss project now<\/a><\/div><\/div> <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"

HACH - Article Designer Magento<\/p>","protected":false},"author":2,"featured_media":826,"parent":28,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-824","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nB2B WebApp Artikeldesigner \u2013 Case Study HACH Konfigurator<\/title>\n<meta name=\"description\" content=\"Kunden k\u00f6nnen dank des Produktkonfigurators ihre Grafiken und Texte auf Werbemitteln genau platzieren und verbindliche Druckkosten errechnen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kombinat-berlin.de\/en\/case-studies\/hach-magento-b2b-web-app-article-designer\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HACH 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